Privacy Policy

1. INTRODUCTION

Welcome to yellowblueLED,  (“we,” “us,” “our”). We are committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.yellowblueLED.com, use our services, or interact with us. By using our website or services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access our website or use our services.

2. INFORMATION WE COLLECT

2.1 Information You Provide Directly

We collect information that you voluntarily provide to us when you:

• Request a free energy assessment
• Submit a contact form or inquiry
• Request a quote or proposal
• Schedule a consultation or appointment
• Sign up for our newsletter or marketing communications
• Communicate with us via phone, email, or other channels
• Apply for employment with our company

This information may include:

• Full name
• Company name and position/title
• Email address
• Phone number
• Physical address (business or facility location)
• Facility size and details
• Current lighting information
• Energy usage details
• Any other information you choose to provide

2.2 Information Collected Automatically

When you visit our website, we may automatically collect certain information about your device and browsing behavior, including:

• IP address
• Browser type and version
• Operating system
• Referring website addresses
• Pages viewed and time spent on pages
• Geographic location (general)
• Device type (desktop, mobile, tablet)

We collect this information through cookies, web beacons, and similar tracking technologies.

2.3 Information from Third Parties

We may receive information about you from third parties, such as:

• Social media platforms (if you interact with us on social media)
• Business partners and referral sources
• Utility companies (with your consent, for rebate processing)
• Public databases and marketing partners

3. HOW WE USE YOUR INFORMATION

We use the information we collect for the following purposes:

3.1 To Provide Our Services

• Schedule and conduct energy assessments
• Prepare lighting proposals and quotes
• Design and implement LED retrofit projects
• Process utility rebate applications on your behalf
• Communicate with you about your project
• Provide customer support

3.2 To Improve Our Business

• Analyze website usage and improve user experience
• Develop new services and features
• Conduct market research and analysis
• Evaluate the effectiveness of our marketing campaigns

3.3 To Communicate With You

• Send you project updates and important notices
• Respond to your inquiries and requests
• Send marketing communications (with your consent)
• Provide newsletters and educational content
• Send appointment reminders and follow-ups

3.4 For Legal and Safety Purposes

• Comply with legal obligations and regulatory requirements
• Protect our rights, property, and safety
• Prevent fraud and unauthorized activities
• Enforce our terms and conditions

4. HOW WE SHARE YOUR INFORMATION

We do not sell your personal information to third parties. We may share your information in the following circumstances:

4.1 Service Providers

We may share your information with third-party vendors and service providers who perform services on our behalf, including:

• Website hosting and maintenance providers
• Email service providers
• Customer relationship management (CRM) systems
• Payment processors
• Analytics providers
• Marketing and advertising partners

These service providers are contractually obligated to use your information only as necessary to provide services to us and must maintain the confidentiality and security of your information.

4.2 Utility Companies

With your explicit consent, we share necessary information with utility companies to:

• Process rebate applications
• Verify eligibility for incentive programs
• Complete required documentation
• Ensure compliance with utility programs

4.3 Business Transfers

If we are involved in a merger, acquisition, sale of assets, or bankruptcy, your information may be transferred as part of that transaction. We will notify you of any such change and the choices you may have regarding your information.

4.4 Legal Requirements

We may disclose your information if required to do so by law or in response to:

• Valid legal processes (subpoenas, court orders, etc.)
• Requests from law enforcement or government agencies
• Protection of our legal rights
• Prevention of fraud or illegal activities

4.5 With Your Consent

We may share your information with third parties when we have your explicit consent to do so.

5. COOKIES AND TRACKING TECHNOLOGIES

5.1 What Are Cookies?

Cookies are small text files stored on your device when you visit our website. They help us recognize your browser and remember certain information about your preferences and activities.

5.2 Types of Cookies We Use

• Essential Cookies: Necessary for the website to function properly
• Performance Cookies: Help us understand how visitors use our website
• Functionality Cookies: Remember your preferences and settings
• Marketing Cookies: Track your browsing to deliver relevant advertisements

5.3 Your Cookie Choices

Most web browsers automatically accept cookies, but you can modify your browser settings to decline cookies. However, this may prevent you from taking full advantage of our website’s features. To learn more about cookies and how to manage them, visit www.allaboutcookies.org.

6. DATA SECURITY

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include:

• Secure Socket Layer (SSL) encryption for data transmission
• Secure servers and firewalls
• Restricted access to personal information
• Regular security assessments and updates

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

7. DATA RETENTION

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The specific retention period depends on:

• The nature of the information
• The purpose for which it was collected
• Legal and regulatory requirements
• Our legitimate business needs

When we no longer need your information, we will securely delete or anonymize it.

8. YOUR PRIVACY RIGHTS

Depending on your location, you may have certain rights regarding your personal information:

8.1 Access and Correction

You have the right to access the personal information we hold about you and request corrections if it is inaccurate or incomplete.

8.2 Deletion

You may request that we delete your personal information, subject to certain exceptions (e.g., legal obligations, legitimate business purposes).

8.3 Opt-Out of Marketing

You can opt out of receiving marketing communications from us at any time by:

• Clicking the “unsubscribe” link in our emails
• Contacting us directly using the information below
• Updating your communication preferences

8.4 Do Not Sell My Information

We do not sell personal information to third parties for monetary consideration.

8.5 How to Exercise Your Rights

To exercise any of these rights, please contact us at: Email: info@yellowblueLED.com Phone: (515) 494-4700 Mail: YellowblueLED – 1300 Metro East Dr. Ste.132 – Pleasant Hill, IA 50327 We will respond to your request within a reasonable timeframe as required by applicable law.

9. CHILDREN’S PRIVACY

Our website and services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected information from a child under 13, we will promptly delete that information. If you believe we have collected information from a child under 13, please contact us immediately.

10. THIRD-PARTY WEBSITES

Our website may contain links to third-party websites, including social media platforms, utility company websites, and business partners. This Privacy Policy does not apply to those third-party websites. We are not responsible for the privacy practices of other websites, and we encourage you to review their privacy policies before providing any personal information.

11. CALIFORNIA PRIVACY RIGHTS

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

• Right to know what personal information is collected, used, shared, or sold
• Right to delete personal information (with certain exceptions)
• Right to opt-out of the sale of personal information (we do not sell personal information)
• Right to non-discrimination for exercising your privacy rights

To exercise these rights, please contact us using the information provided in Section 8.5.

12. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will:

• Update the “Last Updated” date at the top of this policy
• Post the revised policy on our website
• Notify you of material changes (via email or prominent notice on our website)

Your continued use of our website or services after changes are posted constitutes your acceptance of the revised Privacy Policy.

13. CONTACT US

If you have questions, concerns, or comments about this Privacy Policy or our privacy practices, please contact us: YellowblueLED Attention: Privacy Officer 1300 Metro East Dr. Ste. 132 Pleasant Hill, IA 50327 United States Email: info@yellowblueLED.com Phone: (515) 494-4700 Website: www.yellowblueLED.com We will make reasonable efforts to respond to your inquiry promptly.

14. CONSENT

By using our website or services, you consent to the collection, use, and sharing of your information as described in this Privacy Policy.